Every brand is a media company.
Founders, executives and marketing teams need content every week, and most have nowhere to make it.
A letter from our founder
We built Podyx
for our own studio first.
Every booking tool we tried was built for meetings. None of them understood that one room can be four different setups.
In 2022 we opened Poddster, a podcast studio in Dubai. We ran it on a patchwork of different tools, and none of them gave our clients the experience we wanted them to have. Behind the scenes, we lost an enormous amount of time to manual work: confirming sessions, chasing payments, sending files.
At first I thought it was all about the booking experience. It was, but that's not where the story ends. It's where it begins. After the booking come the packages, the add-ons, the invoices and the files after the session. So we built our own system to run the whole studio. It wasn't a company yet, just the thing we needed.
Then other studio owners saw it and asked if they could use it. That's when we decided to spin it out and share it with the rest of the industry. The first pilot studios came on board in mid 2024, we launched officially in mid 2025, and by January 2026 a hundred studios were running on Podyx.
We still run Poddster, and every feature gets used on a real studio floor before it reaches yours. We're a small team and we won't get everything right. When we don't, tell us. You'll be talking to the people who build it.
To every studio that trusted us early: thank you. You shaped this product more than you know.
Vuk ZlatarovCo-founder and CEO
